Thursday, April 20, 2006

Secrets of Sucess

One of the all times successful Business Book, “Built to last” written by James C. Collins and Jerry I. Porras has raised lot of interests about visionary companies and successful leaders.

The book sparked another investigation that has now led to a follow-up book, Success Built to Last, which will be published by Wharton School Publishing later this year.

Mark Thompson and Stewart Emery, co-authors with Porras of Success Built to Last, spoke recently with Knowledge@Wharton about their new book. In addition, the authors are conducting a global survey on how people think about success.You can visit the link and submit your views on success.

Mark Thompson says “The original premise of Built to Last was visionarycompanies. The idea was that a visionary organization would have more enduring success -- but what about individuals in terms of their work and lives?

What about careers built to last? What about a life built to last? What could we learn from people from a wide variety of professions who had had enduring impact in their work for decades? These were not one-hit wonders or superficial successes; these were people who were able to make a contribution and have enduring impact. That is what we wanted the new book to explore.

You can read the complete interview here.

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